Thank you for your interest in partnering with The San Francisco Peninsula! Our partner community represents a diverse range of businesses across San Mateo County. From restaurants and retail to farms and fisheries, our goal is to help promote and elevate our business partners with the following benefits:
WEBSITE 700,000+ visits / 1.3 million page views (YTD):
All partners receive tremendous exposure on our mobile-friendly website. For example:
- Partner business listed under “Restaurants”
- Partner business listed under “Unique Event Venues”
PARTNER PORTAL:
Partners are provided with login access to our Partner Portal, which allows for the quick and easy listing of events and promotions. Partners may also upload media to their business listing, including images, videos, and menus, to let visitors, eventgoers, and locals know what their business has to offer.
PARTNER PORTAL PHOTOS:
Partners are provided access to photo / video content through the Digital Asset Management (DAM) portal. Partners are granted access to use the images and videos for promotional purposes free of charge. Some photos require proper photo credit.
SOCIAL MEDIA (IG -17,000 followers / FB - 8,800 followers):
Your events, activities, discounts, and more may be submitted for promotion on our social media networks. Partnership may include:
- Opportunity to be included in content creator FAM tours
- Opportunity to be included as a collaborator in SFP posts
MEDIA:
The San Francisco Peninsula engages a PR agency for proactive media outreach in addition to our in-house communications manager. Partner would be included in any applicable story ideas. Partnership includes:
- Opportunity to be included in future relevant media FAM trips
- Opportunity to be included in story pitching submitted to relevant publications, journalists and bloggers.
- Opportunity to be included in story pitching for marketing & media tradeshows
EVENT SPACE LEADS:
The SFP Sales Team represents our partners at trade shows, and conferences around the country, and through proactive prospecting for future events. We also distribute event space leads of all sizes and types. Partners have the opportunity to put together custom proposals to be sent directly to clients looking for a venue to hold their event.
- Partner would be included in any appropriate RFPs
- Partner would be included in any appropriate discussions for future business opportunities
ONLINE CALENDAR:
Partner event listings are available 24/7 on our Main Events Calendar which is promoted via Google Ads. The SFP Event listings page is our most visited page!
NETWORK COMMUNICATIONS:
The SFP publishes a number of regular email communication newsletters – Partner, Meeting Planner, CEO, and Visitors. The Partner Newsletters include information on local hospitality industry news, travel trends, and features. Visitor Newsletters promote special offers to visitors, and the Meeting Planner Newsletter is targeted to a curated list of active meeting planners.
- Partner would be included in newsletters when appropriate
NETWORKING EVENTS:
Partners may attend our Partner Networking Mixers (4X per year). These are great opportunities to obtain valuable business contacts and form professional relationships with other SFP partners. Additionally, partners have the opportunity to host future mixers, where they can showcase their venue. Current partners may contact theresa@thesfp.com for more information on hosting a Mixer.
EXCLUSIVE PROMOTIONAL PROGRAMS:
Partners have the opportunity to be featured in our blog posts and editorials, as well as on our social media accounts and in our other promotional publications.
COMMUNITY INVOLVEMENT:
Tourism plays an enormous role in the area’s economy. You help to ensure economic vitality by being a partner of The SFP!
